The 2025 Gartner® Magic Quadrant for Enterprise Low-Code Application Platforms has just been released — and once again, Mendix has been recognised as a Leader. For the ninth consecutive year, Mendix has secured a position in the top quadrant, this time ranking furthest on the Completeness of Vision axis.
It’s a significant achievement, but for FMCG manufacturers, the real story isn’t the accolade itself. The value lies in what it signals: a technology partner with the foresight to help businesses thrive in a fast-moving, unpredictable market.
At Kudos Solutions, we believe this kind of vision is exactly what FMCG manufacturers need to stay competitive.
Why Vision Matters in FMCG
FMCG moves at incredible speed. Trends can change overnight, shelf space is fiercely contested, and global supply chains add further complexity. In this environment, technology choices can’t just solve today’s problems — they must anticipate tomorrow’s.
This is why Gartner’s measure of “Completeness of Vision” resonates so strongly with our work at Kudos. Just as planners in FMCG must look weeks or months ahead to balance capacity, materials, and demand, technology platforms must be built with the future in mind.
Without that forward-looking capability, FMCG businesses risk:
- Spending time and money on short-term fixes rather than long-term growth.
- Locking themselves into systems that can’t flex as demand changes.
- Piling up disconnected tools that slow down innovation.
Seeing Further Down the Road
We often compare digital transformation to driving at night. Headlights that only illuminate the road immediately in front of you won’t prepare you for the bends ahead. What Mendix’s recognition demonstrates is that it offers “high-beam vision” — clarity not just for today’s journey, but for what lies ahead.
For our FMCG clients, that foresight is critical. It means the confidence to move quickly on new product launches, to adapt production schedules in response to sudden shifts, and to meet sustainability goals without being knocked off course by the next disruption.
Built-In Innovation, Not Bolt-Ons
Another reason Gartner positioned Mendix furthest on the vision axis is its approach to emerging technologies like Generative AI and agentic AI. Rather than layering these as bolt-ons, they’re integrated directly into the platform.
We’ve seen how important this is for FMCG. Built-in innovation means:
- Faster scenario planning: AI can run “what if” models in minutes, helping planners rebalance production when demand changes unexpectedly.
- Agility in product launches: Low-code applications can be built rapidly to support new SKUs, packaging formats, or compliance requirements.
- Connected decision-making: Integrated data reduces silos, giving leaders visibility from the factory floor right through to retail shelves.
At Kudos, this aligns with our philosophy: technology should empower FMCG businesses to act fast and adapt easily, without creating complexity.
Nine Years of Leadership = Long-Term Confidence
Nine consecutive years in the Leader quadrant is more than a track record — it’s proof of stability and commitment. For FMCG manufacturers, this consistency is vital. The tools you choose today can’t become obsolete tomorrow. This recognition reinforces what we tell our clients: don’t just judge a platform by its current features. Judge it by its ability to adapt, scale, and support your growth long into the future.
Lessons for FMCG Leaders
From our perspective at Kudos, there are three key lessons FMCG manufacturers can take from Mendix’s recognition:
- Seek confidence in your technology.
Platforms with a clear and proven vision give leaders the confidence to invest boldly and adapt quickly. - Plan for tomorrow, not just today.
The pace of FMCG means long-term vision is as important as immediate agility. - Choose integration over patches.
Bolt-on fixes create complexity. True resilience comes from platforms built with innovation at the core.
From Analyst Chart to Competitive Edge
The Gartner Magic Quadrant may look like an industry chart, but its implications are practical for FMCG. Recognition for vision translates directly into competitive advantage: the ability to innovate faster, respond to demand volatility, and stay aligned with shifting consumer expectations.
This is where Kudos Solutions comes in. We help FMCG manufacturers take these visionary capabilities and apply them in real-world contexts — from scheduling and supply chain integration to sustainability reporting and operational agility.
The Takeaway
Mendix’s recognition in the 2025 Gartner® Magic Quadrant is more than an accolade. It’s a reminder that in FMCG, vision is as critical as speed.
At Kudos Solutions, we partner with FMCG businesses to turn that vision into reality — bridging the gap between big-picture innovation and day-to-day execution. For leaders navigating a market where disruption is constant, that combination of foresight and practicality is what keeps you ahead.
